CASE STUDY
For The Nature, For The Dames
CLIENT
SUNBIRD STRAWS
WHAT WE DID
○ Packaging Design ○ Website Design ○ Marketing Collaterals
..inspired by a shared vision of a greener future for rural communities and the environment. A concerted effort to reverse climate change, the most disruptive force of our time, one green innovation at a time. Sunbird StrawsTM hopes to use this new technology to reduce the impact of plastic pollution on our seas and aquatic life, as well as to empower rural women and involve entire communities in the transition to a more environmentally friendly lifestyle.
ABOUT CLIENT
Sunbird Straws are the world's first premium multi-layered drinking straws made from naturally dried coconut leaves..
Saji Varghese created Sunbird Straws in 2020 with the goal of producing eco-friendly, long-lasting straws from naturally dried and fallen coconut leaves. The initiative's purpose is to reduce customers' reliance on disposable plastic and paper straws. They've devised a method for producing approximately 200 straws from a single coconut leaf. The company is increasing its value by minimising wasteful leaf burning and removing the need for single-use plastic straws. The corporation has actively promoted the economic independence of local women by employing a considerable number of them in its industrial operations.
QUOTES
Fouzal Haq, Innovator
Throughout the project, Jithin's gang shown both patience and understanding. They were able to grasp our concepts, collaborate extensively with our in-house team, and provide innovative packaging and branding solutions. I must mention that their processes are extremely streamlined and organised, making the work experience fantastic.
