e-mail

mail@tkovr.in

contact us

99616 54585‬

takeover
creative agency

e-mail

mail@tkovr.in

contact us

99616 54585‬

mail us

mail@tkovr.in

contact us

99616 54585‬

Making fast food slower, conscious and healthier

Making fast food slower, conscious and healthier

A pro healthy fast food joint based in Ireland

OVERVIEW

Despite seeing increased crackdowns on rules and regulations, Ireland has seen a huge growth in the fast-food sector. In a market where consumers are increasingly concerned about the environmental impact of their menu choices, we set out to establish a healthier and conscious fast food joint.

CLIENT

Food Set Go

DATE

November 2019

scope of work

Brand Identity Design, Packaging

Locally sourced. Locally produced

Irish consumers are conscious consumers who take “food miles” and carbon footprints seriously, hence there is a positive outlook towards what is locally sourced, and/or locally produced. This tiny ecosystem of local producers, our client, and conscious consumer is what influenced our design system.

Red, is the global colour of fast food..

..orange and green—the colours of Ireland. It felt familiar. This classic and obvious choice of colours was contrasted with modern and minimal looking straight lines and sharp edges to make the chain stand out from its older and well-established counterparts.

"Lorem Ipsum Dolor Sit Amet, Consetetur Sadipscing Elitr, Sed cing Elitr, Sed"

Luminous

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